Dear Future Family, In February 2023, I built LoTides out of the lessons life taught me—the setbacks, the obstacles, and the countless unseen battles that shaped who I am. This brand isn’t just about clothes; it’s about mentality LoTides is a reminder to take risks, to be different, to step out of what everyone else is doing, and to be unapologetically yourself—with the utmost class. Every piece represents the small wins no one else sees: the discipline, the sacrifices, the moments of faith over fear. Wearing LoTides is wearing a symbol of winning every single day, even when the scoreboard doesn’t show it. This brand is here to challenge your mind and lifestyle daily—to push you to embrace your wave, ride through the highs and lows, and never back down from who you are. Thank you for being part of this movement. Welcome to the family. Yours truly,-LoTides